Online lectures by a professor from Bulgaria

From 19 to 30 April 2021, Baishev University hosts online lectures by Vladimir Zhechev, Head of the Executive Analysis and Ratings Department, Coordinator of the Erasmus + Program, Head of the Marketing Department, PhD, Associate Professor of the Economic University – Varna (Bulgaria), for 2nd year students of the programs “State and local government ”,“ Finance”, “Accounting and audit” within the framework of the academic mobility program. The lecturer covered the influence of the brand on the economy, current trends in international brand management, about ways to create their own personal brand, etc. During the lectures in Marketing.